Homegrown Startup

Pulse Network, in collaboration with Discover, was offering aspiring business owners up to $25K in seed money for their new business. The challenge was to effectively communicate this opportunity and encourage participation.

We launched the "Homegrown Startup" campaign, which included posters, postcards, and banner ads. The campaign showcased how easy it was to enter the competition and highlighted the potential to kickstart their small business. This comprehensive approach ensured maximum reach and engagement with aspiring entrepreneurs.